Get Ready for Fall with Who Cares? Wear

Summer is almost over, and we’re craving a whole new vibe for fall fits. East Village’s very own boutique, Who Cares? Wear, is here to help us gear up for the season ahead. Step into their store with us.

Getting Ready for Fall: Embrace the Trends

It’s time to bring in bold oxblood reds, greens from lime to olive and trendy leopard prints. Suede is making a comeback in coats, shoes, and accessories while tailored pieces with cinched waists and slim-fitting pants are offering a sleek alternative to the relaxed suiting styles of recent years.

Must-Have Pieces for Your Fall Transition

Fall staples? You’ll need a bold statement coat—it’s your go-to piece for the season. Grab a blazer that’s all about fun cuts and fabrics, it doesn’t have to be stiff or corporate. And don’t forget the boots! Suede block heels will take you from work to weekend with ease.

Tips for Effortless Outfit Building

As you get back into your regular routines, building a functional wardrobe is key. Invest in versatile pieces like a great-fitting suit (Who Cares? Wear recommends standout Canadian Brand Smythe) and jeans that can easily go from day to night. Incorporate fun blouses to add some flair to your outfits (think Alice and Olivia or Ulla Johnson).

Personal Styling with Who Cares? Wear

Known for their thoughtfully curated collections and exceptional customer service, Who Cares? Wear is your go-to spot for all things fashion. Their complimentary styling services are perfect whether you’re preparing for a new job, returning to work, or just need a wardrobe refresh. Book an appointment or walk in, and their talented stylists will be ready to assist you with finding the perfect pieces.

Gillian, the manager of Who Cares? Wear, loves the vibrant vibe of East Village. The diversity of styles and accessibility within Calgary makes it the perfect spot for their boutique

“I love the vibe of EV, it has people from every walk of life and with different personal styles.”

And if you’re exploring the area, don’t miss out on grabbing something from neighbouring retailers - a sweet treat from 8 Cakes or a vanilla latte from Phil and Sebastian are Gillian’s personal favorites that make any day in East Village even better.

East Village is home to almost 100 retailers, ranging from boutiques to restaurants and personal services – an eclectic mix of independently owned stores and big-brand convenience. And entertainment is almost too easy to find with attractions like the National Music Centre. The best bit is you can walk it all – busy sidewalks, restaurants and shops make for a vibrant community that residents appreciate living in and other Calgarians come to visit.